The KaDeWe Group

BACKGROUND

KaDeWe in Berlin, Alsterhaus in Hamburg and Oberpollinger in Munich are all department stores and members to the KaDeWe Group. For their corporate event “Back to School” 2019 we developed an entire design concept to be applicable in all communication tools around the happening, in store, online as well as offline.

The KaDeWe Group

RESULT

We went “kids all in” to create a joyful scenography and design added with friendly colours, best friends and lots of confetti – all to be applicable on big and small formats.

Output

Event Concept & Design
Display Window Design
Instore decoration elements
Tools for Event
Posters & Displays
Website and mobile banners
Videos and animations
Socialmedia
Newspaper adverts

The KaDeWe Group

BACKGROUND

KaDeWe in Berlin, Alsterhaus in Hamburg and Oberpollinger in Munich are all department stores and members to the KaDeWe Group. As a part of the opening celebration for the the new kids department in KaDeWe 2018, Berlin, the corporate gift wrapping paper needed a new look and design.

The KaDeWe Group

RESULT

Kids wrapping paper minimalistic designed with illustrated line drawings. Same visual look for three brands belonging to one company.

Output

Concept Development
Illustration & Layout
Graphic Design
Print Production

The KaDeWe Group

BACKGROUND

With KaDeWe in Berlin, Alsterhaus in Hamburg and Oberpollinger in Munich, the KaDeWe Group is running the most established department stores in Germany. As a part of their branded and decorated Christmas concept we got asked to contribute with new designs for their beauty calendars and Christmas cards 2018.

The KaDeWe Group

RESULT

The so called “Weihnachtswichtel” are by now a familiar and well known element in the display window design from the KaDeWe Group. Now as well seen on the new designed beauty calendars and Christmas cards 2018.

Output

Ideation & Concept
Graphic Design
Print Production